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2 posts tagged with "b2b"

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· 10 min read
Goutham Jagannatha

b2b vs b2c product management

Product management plays a critical role in driving the success of businesses, whether they operate in the B2B (business-to-business) or B2C (business-to-consumer) space. However, the approaches and considerations in product management can significantly differ between these two domains. Understanding these distinctions is essential for product managers seeking to excel in either B2B or B2C companies. In this blog post, we will explore the key differences in product management between B2B and B2C companies

Product management in B2B (business-to-business) and B2C (business-to-consumer) companies can have some key differences due to variations in customer needs, market dynamics, and the overall business environment. Here are some aspects where product management may differ in B2B and B2C companies:

· 6 min read
Goutham Jagannatha

Customer feedback

When you're selling a B2B SaaS product to another business, it's important to get feedback on that product. After all, they're the ones who will be using it in their operations! With customer feedback, you can make changes to your product to meet the needs and wants of customers.

PMs love feedback! Customer feedback assists product managers in making meaningful incremental changes. This frees up product managers' time so they can focus more on the long-term goal or significant features. Feedback might also provide PMs with innovative features.

Customers too love to give feedback because it will make their job easier if some of the features or bugs they have faced are addressed.

In this guide, we'll talk about how to get feedback on your B2B products.